About
On Health Consumerism
When Care Meets Commerce
Health is a multifaceted, multibillion retail structure with minimal regulation. Patients are consumers. Health and wellness marketing create an environment that no matter how much time and money is spent on health, perfect health often seems unattainable.
The health consumer is standing on a landslide of constantly conflicting and changing information, often driven by big industries like tech and pharma to sell a product or the next trendy diet. It’s created a constantly swinging pendulum that points from one health mantra to the next.
Welcome to the heart of Pendulum Newsletter, where curiosity meets clarity in the pursuit of health and wellness understanding. At Pendulum, we are driven by a simple yet profound mission: to navigate the vast ocean of health information and bring its treasures directly to you, the inquisitive reader. We are your scouts in the relentless quest for knowledge, dedicating countless hours to investigating and researching health topics. Our goal is to distill complex information into easily digestible insights that you can access swiftly, without having to wade through the overwhelming expanse of data yourself.
The name “Pendulum” reflects the dynamic and ever-evolving nature of health knowledge. It symbolizes the oscillation between differing viewpoints, the balance between opposing theories, and the continuous search for equilibrium in our understanding. This is the pendulum I find myself chasing: not a definitive answer, but a deeper appreciation of the spectrum of possibilities. In a world where health choices often stem from personal beliefs rather than incontrovertible facts, Pendulum strives to provide you with the insights and perspectives that empower you to make informed decisions based on what we know today.
When Curiosity Meets Clarity
Pendulum Newsletter is solely authored by Brooke Thomson. Behind Pendulum is a passionate individual who, like you, seeks understanding in a field where absolutes are rare and nuances abound. I am not a doctor, nor do I claim expertise in any specific domain. My role is more akin to that of a diligent curator, a fellow traveler on this journey of discovery. The ethos of Pendulum is grounded in humility and the recognition that health and wellness are realms filled with more questions than answers. Here, we do not pretend to give advice; rather, we aim to present you with information based on the most educated guesses science and experience offer us at this moment.
I started my wellness journey after needing three major orthopedic surgeries at the age of twenty due to hypermobility. I realized how fast things change when you don’t have health first.
After a short stint working in Hollywood with dreams of screenwriting, I became a Pilates Instructor in 2016 and have been teaching since. Pendulum Newsletter is my balance between my passion for writing, health, and my personal pursuit of clarity.
Get Your News
By choosing us, you’re choosing a partner in your journey towards a more informed, balanced, and peaceful existence. Join us every Sunday for your dose of clarity and inspiration, and let’s embark on this journey of wellness together.